Singapore – With its latest range of GoGear audio and video players, Philipssets a new standard in sound quality on the go with its patented FullSound™technology that brings MP3 music to life. One of the main criticisms made byportable MP3 player users today is poor sound quality playback from MP3formatted music that often comes across as flat, dull and lacking in detail.This is because much of the sound information is lost when the music files areresized to fit on the players. Music enthusiasts won’t accept this. They wanttheir music playback on the go to be as close as possible to the soundperformance of their home stereo.
The latest generation of Philips GoGear products incorporates the new and uniquePhilips patented FullSound™ technology which raises the bar for MP3 soundquality playback. FullSound™ puts the liveliness and natural dynamics back toMP3 music by faithfully restoring sonic detail to compressed MP3 format soconsumers on-the-go experience the same sound quality as in their living room.
Philips next-generation GoGear players
GoGear SA52 series
Top of the range is the SA52 series boasting a crisp 2.8” color screen forvideos, photos and album artwork. The superb sound experience is supported withthe addition of premium quality Angletube earphones. The curved earphonesfeature an ergonomically-designed Angled Acoustic Pipe that is shaped toprecisely channel sound waves directly to the eardrum, and as a result minimizesound distortion.
The SA52 supports a huge selection of video and audio formats and features anintegrated FM radio tuner. Supported audio formats include MP3, WMA and AAC,while AVI, MPEG1, 2 and 4, DVD (vob), MOV, WMV, RM and WMV videos can be enjoyedon-screen.
The player comes with 2GB to 4GB of storage space and delivers 30 hours of musicor six hours video playback after each full charge.
The SA52 also comes with a Bluetooth-enabled 4GB version for stereo audiooutput, providing ultimate wireless entertainment on the go.
GoGear SA32 series
Philips also offers the smaller GoGear SA32 player, which delivers the samesound quality with a bright 1.8” color screen and comfortable earphones. Thisplayer provides identical audio and video playback and synchronizing with theWindows Media Player. It delivers up to 20 hours of audio or four hours of videoplayback when fully charged.
GoGear SA28 series
The smallest model with FullSound™ is the GoGear SA28. This chic and compactplayer brings high quality music quality to a pocket MP3 player. It features asharp OLED screen, an easy-to-use drag and drop music transfer system, and 20hours of uninterrupted music playback.
The FullSound™ technology
Philips has used its expertise in music reproduction and the latest DigitalSound Processor (DSP) technology to create FullSound™, which analyzes the musicsignal and enriches it by dynamically enhancing the frequency spectrum anddensity. FullSound™ restores the emotion and warmth to music that MP3 takes away– achieved by faithfully restoring sonic detail to compressed MP3 music.Performing 10 million operations per second, the signal is reprocessed before itis sent to the speakers, without adding unwanted noise or distortion fornaturally clean, warm and powerful sonics.
The chart illustrates sound dynamics – the relationship between the lowest/softest and highest / loudest reproduced sounds – when FullSound™ is on (right)and off (left). In order to experience the effect of FullSound™ go tohttp://www.philips.com/gogear
Price and availability
The new Philips GoGear players featuring FullSound™ are now availableexclusively at major consumer electronics retail outlets and departmental storesacross Singapore, with a recommended retail price starting from S$ 99.
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